Impact Report 2024

Abraham strengthens local communities by offering our spaces at discounted rates for nonprofits and social initiatives. We also host beneficiaries of impactful organizations free of charge. Each year, we support dozens of nonprofits across all our locations, deepening our connection with local populations and the organizations working within them.

Abraham actively supports social causes by hosting events for nonprofits and leading independent initiatives. From second-hand fashion yard sales to jam sessions and Solidarity Events, we create spaces for community engagement and meaningful action. Additionally, we support young local musicians by hosting live performances in our lounges, enriching our hostels with vibrant cultural experiences.

Diversity is a priority in our workforce, reflecting all segments of Israeli society, including secular, religious, Arabs, asylum seekers, migrant workers, and individuals with special needs. This commitment is realized through strategic collaborations with employment organizations.

We actively work to minimize waste by eliminating disposables and conducting waste surveys across various streams. These surveys provide insights into waste types, identify recycling opportunities, and measure waste production per guest at each location. Additionally, we participate in innovative pilots to reduce food waste and improve waste management practices.

Prioritizing purchases from local SMEs and actively collaborating with them promotes local economic development and reduces inequality. We monitor our transactions with SMEs and collaborate with NGOs and organizations to develop a procurement policy that promotes purchasing from SMEs.

This year, 100% of the electricity at Abraham Eilat came from solar power—an important step in our commitment to sustainability. We strive to optimize energy use through smart resource management, including changing towels only upon request and placing awareness signs in rooms and public areas to encourage conservation. Additionally, we take part in innovative pilots to further reduce energy consumption across our locations.

Abraham-Tlalim’s impact tours offer travelers an in-depth look at the cultural and social complexities of Israeli society. Through guided experiences led by local experts, our tours provide firsthand exposure to diverse communities, narratives, and social initiatives. From exploring resilience and recovery in Gaza-border areas to engaging with small businesses, artists, and minority communities across the country, we create meaningful encounters that foster understanding, dialogue, and connection.

“Stand For” is an initiative of Maslan (Sexual Assault and Domestic Violence Support Center) dedicated to addressing sexual violence within the night-life scene, with a mission to establish safer environments for everyone. Abraham became the pioneer in the tourism sector by training our staff according to the principles set forth by Stand For.

Our recruitment campaigns use the feminine form in Hebrew to specifically invite women to apply. Women applicants are given priority in the application review process, and job descriptions are carefully written with realistic, inclusive requirements. Our primary recruitment channels are women-focused online communities. Additionally, all HR team members are women, and we consistently feature female staff in our social media content.

Art is a core element in our hostels, covering the walls of rooms and shared spaces with works by young, local artists. Each piece is credited to its creator, offering visibility and recognition. More than just decoration, the artworks reflect social, environmental, and local themes, aligning with our values. By providing a platform for emerging artists, we transform our hostels into dynamic cultural spaces that foster dialogue, awareness, and connection.

Emphasizing equal opportunities and conditions for all staff, Abraham’s commitment to minimizing gender-based wage gaps is evident in our salary analysis. The company continues to strive for full parity.

Our Tel Aviv green roof, a collaborative project with a young entrepreneur, serves as a pilot initiative. Linked to academic research on countering urban heat islands, it regulates temperature, absorbs runoff, and enhances biodiversity. It also features a community-owned bar that became a welcoming meeting spot for locals and visitors.

Collaboratively defining Abraham’s vision and values with employees fosters a shared purpose. Through interactive meetings, we identified practical behaviors for implementation, strengthening alignment between employees and management.

We strongly believe in collaboration and knowledge-sharing among peers, and actively participate in industry conferences to foster connections. We advocate for sustainable tourism by speaking at various gatherings, sharing our impact policy and how it supports all the different stakeholders. In 2023 we had the honor to present Abraham impact practises at the GSTC 2023 conference in Turkey and at the EFH (European Famous Hostel) confrence in Denmark.

At our Tel Aviv hostel, we have a large public wall that serves as a platform for powerful messages on important social issues. This year, in response to the war and the ongoing struggle to bring back the Israeli hostages, we used the space to display a poster advocating for their return. These billboards joined the voice of the hostage families and their protests across Israel, adding our support to their cause.

We invest in the growth and development of our team through a variety of training programs. These include career development courses for women, management training, financial literacy workshops, and language courses. By providing these opportunities, we empower our diverse workforce with the skills and knowledge to grow both personally and professionally.

During wartime, we held therapist-led discussions to boost resilience among employees and managers, and provided managers with a crisis management kit for effective support. Collaboratively with the Accord Center, we established communication guidelines to foster respectful interactions between Arab and Jewish employees during the war.

In Tel-Aviv, we’ve launched an outdoor art exhibition on the Abraham Tel-Aviv building, showcasing 40 protest banners with words from the Declaration of Independence. The exhibit features artists who selected protest expressions and added their unique fist—a universal symbol of resistance and protest. Positioned outside, it invites public discussion and reflection on democratic values, demonstrating our commitment to democracy and protest.